People are expecting their investments to support the emergence of tomorrow’s industries, to remove support from companies that are doing social harm, and to create the assets and infrastructure that we will need in Australia late into this century.

RIAA’s 2017 consumer research shows us what we already knew, but in numbers stronger than imagined. These figures underpin the increasing dynamic between asset owners, their investment managers, marketing teams and customers/members: Australian investors care about how their money is invested and critically, are willing to switch providers if they find their investments are doing harm. Investment is swiftly becoming a new form of conscientious consumption.